eMbience CEO Dr. Nimish Shrivastava to Lead Session on Global Entertainment Success at BREW 2005 Developers Conference in Mumbai, India, this Week. Founder of emerging “infotainment” firm to offer tactical lessons for succeeding in the global mobile industry |
(SAN DIEGO, CA/MUMBAI, INDIA)--eMbience, a leader in developing and publishing wireless entertainment and information applications, announced today that its CEO and founder, Dr. Nimish Shrivastava, will lead a session on “Global Entertainment Developer Success” at this year’s BREW 2005 Developers Conference—India at the Grand Hyatt in Mumbai. He will talk on Thursday, October 27, from 3:05 to 3:35 pm, focusing on key challenges facing start-ups along with his recommendations for success.
The conference is an educational and networking forum for BREW® publishers, developers, content providers, operators and technology partners. eMbience has been a proud Elite BREW developer since 2002.
eMbience is a perfect fit for the show, as it develops content in the Indian market and creates and publishes Indian content and entertainment for other markets. The San Diego-based firm develops and publishes “infotainment” applications for mobile phones, with more than 50 mobile applications on 100+ devices used by more than 15 carriers worldwide. From partnerships with ringtone provider Moderati, to partner products including AccuWeather and MapQuest Traffic, eMbience software design is recognized and respected throughout the global wireless industry.
eMbience is also the brains and beef behind Masttones, an Indian-themed ringtones and images service that re-launched at CTIA last month. It features the latest music from South Asian artists and films as well as from emerging bands worldwide, including Karmacy and Junoon. The new Masttones includes MastPix, which offers the latest images of South Asian and Middle Eastern culture: Bollywood stars, popular bands, cricket and soccer players, and national sports heroes.
Masttones ringtones are available on Verizon Wireless, Cingular, Cricket, U.S. Cellular, Alltel, Cellular South, and Metro PCS. Masttones will soon announce global distribution deals in other parts of the world. For instructions how to download ringtones, visit masttones.com.
About eMbience Inc.
eMbience has been an application developer and publisher for over four years and over this time period has cultivated an expertise in the area of location-based services and media. This expertise has been used to produce a turn-key platform that combines a media delivery system for entertainment with LBS capabilities.
eMbience’s product portfolio follows a continuum from full ownership to technology innovation with partners. Leading with our own products in specialized markets such as Masttones and Drinknation, eMbience’s main focus is to develop and publish products for well-known brand names. eMbience’s current products include some well-known brands such as AccuWeather, Callaway Golf and MapQuest, as well as innovative technology such as Rabble.
eMbience is headquartered in San Diego, California, and has offices in Bangalore, India, and Dubai, UAE.
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