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<title>Mobile Development News</title>
<link rel="alternate" type="text/html" href="http://www.mamlambo.com/mdn/" />
<modified>2007-01-01T06:12:01Z</modified>
<tagline>Mobile development news aggregation focusing on the J2ME, BREW, and Symbian platforms with a splash of commentary.</tagline>
<id>tag:www.mamlambo.com,2008:/mdn//2</id>
<generator url="http://www.movabletype.org/" version="3.34">Movable Type</generator>
<copyright>Copyright (c) 2006, led</copyright>
<entry>
<title>On Hiatus - Request for Comments</title>
<link rel="alternate" type="text/html" href="http://www.mamlambo.com/mdn/archives/000699.html" />
<modified>2007-01-01T06:12:01Z</modified>
<issued>2006-06-19T17:32:51Z</issued>
<id>tag:www.mamlambo.com,2006:/mdn//2.699</id>
<created>2006-06-19T17:32:51Z</created>
<summary type="text/plain">Given that we have just sifted through 5000 comments, and only three were relevant (e.g. not spam), we have come to the conclusion that this blog is not generating the kinds of wireless discussion we would like to see here....</summary>
<author>
<name>led</name>
<url>http://www.mamlambo.com/</url>
<email>led@mamlambo.com</email>
</author>
<dc:subject>Site</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mamlambo.com/mdn/">
<![CDATA[<p>Given that we have just sifted through 5000 comments, and only three were relevant (e.g. not spam), we have come to the conclusion that this blog is not generating the kinds of wireless discussion we would like to see here. </p>

<p>So please comment on what you WOULD like to see, including the words "MDN WISH" in your subject line please.</p>

<p><b>- The MDN Team</b></p>]]>
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</content>
</entry>
<entry>
<title>Alternatives to Expensive ARM Compilers for BREW</title>
<link rel="alternate" type="text/html" href="http://www.mamlambo.com/mdn/archives/000698.html" />
<modified>2006-05-11T17:43:48Z</modified>
<issued>2006-05-11T17:43:03Z</issued>
<id>tag:www.mamlambo.com,2006:/mdn//2.698</id>
<created>2006-05-11T17:43:03Z</created>
<summary type="text/plain">Up until recently, the main option for compiling BREW applications if you didn&apos;t want to spend $1500-$6000 on either the ARM BREW Builder or the full ADS suite was to use GNUDE or try to build up the GCC tool...</summary>
<author>
<name>null</name>
<url>http://www.mamlambo.com/</url>
<email>kf6nvr@gmail.com</email>
</author>
<dc:subject>BREW</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mamlambo.com/mdn/">
<![CDATA[<p>Up until recently, the main option for compiling BREW applications if you didn't want to spend $1500-$6000 on either the ARM BREW Builder or the full ADS suite was to use <a href="http://www.mamlambo.com/writing/articles/000049.html">GNUDE </a>or try to build up the GCC tool chain yourself.<br /><br />Now Ward has written an article on using WinARM for doing the same thing.&nbsp; The advantage here is that it uses the newer GCC compiler, creates smaller code, and may be more efficient. <br /><br />As with either option, free has its prices, of course.&nbsp; If your company has been using BREW Builder or ADS the whole time, and thus already has money invested in the compilers and make files, switching over may actually cost more than continuing to buy new licenses as your company grows.&nbsp; On the other hand, using a GCC based solution as a secondary solution may allow for more easily debugging applications with GDB on BREW 3.1.4+ handsets that are starting to reach developers (and, soon, the market).<br /><br /><br /><a href="http://brew.wardco.com/index.html">HOWTO how to compile BREW applets with WinARM 4.1.0. BREW applet startup and loading</a></p>]]>
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</content>
</entry>
<entry>
<title>Handango Goes After Powerful Billing Models</title>
<link rel="alternate" type="text/html" href="http://www.mamlambo.com/mdn/archives/000697.html" />
<modified>2006-04-14T20:10:31Z</modified>
<issued>2006-04-14T19:38:57Z</issued>
<id>tag:www.mamlambo.com,2006:/mdn//2.697</id>
<created>2006-04-14T19:38:57Z</created>
<summary type="text/plain">Did anyone else breath the word FINALLY under their breaths when they read this headline? We certainly did. Handango, the great warehouse of downloadable games and other apps, has long provided the mobile world with content. But always in the...</summary>
<author>
<name>led</name>
<url>http://www.mamlambo.com/</url>
<email>led@mamlambo.com</email>
</author>
<dc:subject>Application Download Shops</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mamlambo.com/mdn/">
<![CDATA[<p>Did anyone else breath the word FINALLY under their breaths when they read this headline? We certainly did. </p>

<p>Handango, the great warehouse of downloadable games and other apps, has long provided the mobile world with content. But always in the form of one-shot payment apps. Sure, they added their club discount and reward point systems, but you're still asking your end-users to pay $15 bucks for a game of Sudoku. It's a price point that makes people shop around and play your trials instead of buying your games.</p>

<p>Many of us are familiar with how well the BREW subscription model works. That recurring $3 subscription fee really adds up over time, and people don't think too hard about signing up for such a "small" amount. But we have had no equivalent billing mechanism at Handango - until recently. </p>

<p>The company is now pushing its Mobile Billing Portal (Mobile Billing API) which allows developers enable their mobile applications for all sorts of sweet new billing mechanisms, including:<br />
<ul><li>Smooth Trial-to-Buy-it Processing<br />
<li>One-shot purchases<br />
<li>Monthly, quarterly, or annual Subscription management<br />
<li>Customer management and account storage<br />
<li>Pay-per-use services <br />
<li>E-wallet (declining balance account)<br />
<li>Or any combination of the above.<br />
</ul></p>

<p>Well, it's about time!</p>

<blockquote>

<p>In response to the growing number of content providers producing service-rich applications and the interest in subscription billing functionality, we have launched an information portal about our Handango Mobile Billing API for subscription services.</p>

<p>Are you interested in developing subscription applications? Would you like recurring revenue streams from your customers? Here you will find information and overviews about our API, features, example applications using the API, technical resources, how-to's about selling subscription applications through Handango, and FAQs.  </p>

</blockquote>

<p>More At: <a href="http://developer.handango.com/GoPassMobileBilling/">GoPass Mobile Billing API</a></p>]]>
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</content>
</entry>
<entry>
<title>Need Handset Information?  No Handset In Sight?  Try WURLF.</title>
<link rel="alternate" type="text/html" href="http://www.mamlambo.com/mdn/archives/000696.html" />
<modified>2008-05-22T19:02:37Z</modified>
<issued>2006-04-05T16:23:52Z</issued>
<id>tag:www.mamlambo.com,2006:/mdn//2.696</id>
<created>2006-04-05T16:23:52Z</created>
<summary type="text/plain"><![CDATA[WURFL, or the Wireless Universal Resource File, if an XML file maintained over at SourceForge that covers a large amount of data for a large number of devices.&nbsp; It includes data such as user-agent, various HTML, XHTML, cHTML capabilities, bugs,...]]></summary>
<author>
<name>null</name>
<url>http://www.mamlambo.com/</url>
<email>kf6nvr@gmail.com</email>
</author>
<dc:subject>Dev Platforms</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mamlambo.com/mdn/">
<![CDATA[<p><a href="http://wurfl.sourceforge.net/">WURFL</a>, or the Wireless Universal Resource File, if an XML file maintained over at SourceForge that covers a large amount of data for a large number of devices.&nbsp; It includes data such as user-agent, various HTML, XHTML, cHTML capabilities, bugs, J2ME attributes, ringer formats, wallpaper formats, and many other pieces of data.&nbsp; I doubt I have to describe how useful data like this can be, so I won't bother.&nbsp; </p>

<p class="mdn_ad">
Are you searching for a <a href="http://www.mobalrental.com/" target="_blank">cell phone rental</a>?  Finding a <a href="http://www.mobalrental.com/international/european-cell-phone-rentals.asp" target="_blank">cell 
phone europe</a> can be hard, <a href="http://www.cit.cornell.edu/cellphone/nextel.html" target="_blank">especially</a> 
when you're traveling around the <a href="http://www.fda.gov/cellphones/" target="_blank">world</a>.  Next time you want 
an <a href="http://www.mobalrental.com/gsm/handsets.asp" target="_blank">international cell phone rental</a>, begin your 
search online!
</p>
<blockquote>
    This project is open-source and is intended for developers working with the
    WAP and Wireless. All the information listed here has been collected by
    many different people from many different countries. You are allowed to
    use WURFL in any of your applications, free or commercial. The only thing
    required is to make any modification to this file public, following the
    original spirit and idea of the creators of this project. This will help
    WURFL to grow better and better every day.
</blockquote>
<a href="http://wurfl.sourceforge.net/index.php">WURFL</a> - the main site, also includes links to Java, PHP, Perl, Ruby, Python, .NET, XSLT, and C++ tools and applications

<p><a href="http://freshmeat.net/projects/mdevinf/?branch_id=61351&amp;release_id=223481">freshmeat.net: Project details for Mobile Device Information</a> - Java Swing application</p>

<p><a href="http://wurfl.sourceforge.net/php/index.php">WURFL</a> - PHP support and download</p>

<p><a href="http://webcab.de/WURFL/">Simple Perl WURFL Parser WURFLLite</a> - Perl support</p>]]>
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</content>
</entry>
<entry>
<title>Sennari Launches MobileTunes-Mobile Music App</title>
<link rel="alternate" type="text/html" href="http://www.mamlambo.com/mdn/archives/000695.html" />
<modified>2006-04-05T15:57:03Z</modified>
<issued>2006-04-05T15:55:41Z</issued>
<id>tag:www.mamlambo.com,2006:/mdn//2.695</id>
<created>2006-04-05T15:55:41Z</created>
<summary type="text/plain"><![CDATA[Sennari Announces Music Promo Service MobileTunes At MECCA EventCompany rocks the house by rewarding music fans with free mobile access to artist blogs, tour dates, social networks and concert ticket reservationsMECCA/CTIA Wireless 2006CUPERTINO, Calif. &amp; LAS VEGAS — April 4,...]]></summary>
<author>
<name>null</name>
<url>http://www.mamlambo.com/</url>
<email>kf6nvr@gmail.com</email>
</author>
<dc:subject>Press</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mamlambo.com/mdn/">
<![CDATA[<p>Sennari Announces Music Promo Service MobileTunes At MECCA Event<br /><br />Company rocks the house by rewarding music fans with free mobile access to artist blogs, tour dates, social networks and concert ticket reservations<br /><br />MECCA/CTIA Wireless 2006<br /><br />CUPERTINO, Calif. &amp; LAS VEGAS — April 4, 2006 – Sennari, the world leader in CRM-based applications for mobile phones, today launches MobileTunes, the first and only free promotional mobile music channel that provides consumers with the latest information about music trends and favorite artists, and the ability to share content and purchase music-related items.&nbsp; MobileTunes is a free download to modern phones for consumers.<br /><br /></p>]]>
<![CDATA[<p><br /><br />Artists, labels and promoters use the web site mobiletunes.fm to set-up blogs, on-line/mobile promotions, free song previews, concert calendars and more.&nbsp; Content is auto-formatted for the MobileTunes application on the phone.&nbsp; MobileTunes is the first promotional tool for music that integrates both the web and mobile phone into a seamless user experience.<br /><br />MobileTunes provides a vehicle for record labels and bands to include SMS short codes, artist fan sites, postcards and CD jewel cases that tie into promotional giveaways and are accessible to web and mobile users. <br />Additionally, Music promoters can send information and news about artists via MobileTunes using in-application message alerts, short codes promoted via the web, radio advertising with short codes and email marketing.<br /><br />Designed as a promotional vehicle for the music industry – from record labels to independent bands - MobileTunes offers cool and useful functions that enable fans to:&nbsp; send multimedia messages via the phone, visit artists’ blogs; listen and share song previews via the web or phone (and store music on your “flag list”); receive local concert alerts and purchase concert tickets. MobileTunes also has a sophisticated social networking platform, where users can share their favorite music and related information with their friends.<br /><br />&nbsp;“Mobile music and entertainment has been extremely popular worldwide, as seen with the growth of ringtones and digital music, so there is a huge potential for an application like MobileTunes,” said Bill Barhydt, CEO of Sennari. “Mobile users are gravitating to entertainment services that are appealing both online and off-line. We recognize the inherent draw to these applications and, as such, deliver a solution that is useful for the music industry to promote their wares using both the web and new mobile phone technology and fun for the music aficionados.”<br /><br />Built on Sennari’s mobile customer relationship management (mCRM) platform, MobileTunes truly knows the music consumer using a combination of auto-user registration, opt-in marketing, social networking and content sharing. The event driven platform enables mobile companies to track and store user activities (e.g. storing points, tokens, play-lists and<br />opt-ins) that will help build customer and marketing programs.<br /><br />Sennari’s entertainment applications have already been widely popular, as seen with its innovative PrizePlay gaming service, (<a href="http://www.prizeplay.com">www.prizeplay.com</a>), which is also built on the mCRM platform.&nbsp; Designed on a pay-per-play model with in-game prizes to encourage repeat play, PrizePlay has surpassed 200,000 games played since its UK launch in December 2005.<br /><br />About Sennari<br />Sennari offers the first mobile customer relationship management (mCRM) platform that helps carriers and content providers know their customers. <br />Sennari's services are designed to increase loyalty and revenue potential by enabling all forms of consumer relationships within mobile content applications, including user registration, billing, real-time events, customer interaction, friend based referral programs, opt-in marketing and SMS campaigns.&nbsp; For more information, visit <a href="http://www.sennari.com">www.sennari.com</a>.<br /><br /></p>]]><![CDATA[<p><map name="google_ad_map_060405075541">
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</content>
</entry>
<entry>
<title>Expand Your Wireless Library Without Breaking The Bank</title>
<link rel="alternate" type="text/html" href="http://www.mamlambo.com/mdn/archives/000694.html" />
<modified>2006-04-04T06:05:02Z</modified>
<issued>2006-04-04T04:20:10Z</issued>
<id>tag:www.mamlambo.com,2006:/mdn//2.694</id>
<created>2006-04-04T04:20:10Z</created>
<summary type="text/plain">This may be obvious, but I was rather surprised to see that eBooks are not only pretty common in the wireless space, but they are also significantly cheaper than their paper versions. Some of them are even free. There are...</summary>
<author>
<name>led</name>
<url>http://www.mamlambo.com/</url>
<email>led@mamlambo.com</email>
</author>
<dc:subject>Dev Platforms</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mamlambo.com/mdn/">
<![CDATA[<p>This may be obvious, but I was rather surprised to see that eBooks are not only pretty common in the wireless space, but they are also significantly cheaper than their paper versions. Some of them are even free.</p>

<p>There are quite a few sites out there that offer free eBooks. This site has a great list of <a href="http://www.gayanb.com/free_j2me_books.php">free J2ME eBooks or eChapters</a>... Other not so free eBooks are still often much cheaper than the paper equivalents. For example, Ray Rischpater's book <a href='http://www.apress.com/affiliate/getlink.html?l=119'>Software Development for the QUALCOMM BREW Platform</a> costs 50% of the list price when purchased as an eBook. Plus, you get the nice searching and cutting and pasting benefits, too! In fact, <a href='http://www.apress.com/affiliate/getlink.html?l=120'>most of the wireless books by Apress</a> are available in the inexpensive eBook format. </p>

<p>But still, acquiring eBooks might keep your bookshelf nice and neat, but it doesn't stop the fact that in our field, information gets old fast - often by the time the book goes to press, the info is already dated. </p>

<p>O'Reilly, my personal favorite publisher, has a great service called Safari bookshelf that has done a good job trying to address this problem. This is yet another way to manage your book smarts - cause let me tell you, I used to acquire tech books like a madwoman, and now I've got a bunch of outdated stuff I'll never use again gathering dust in my tech library. Safari helps solve this problem - it's kinda like Netflix (if that analogy helps). Basically, they have a huge selection of tech books (not just their own but other big names like Addison-Wesley, Adobe Press, Cisco Press, Java Press, Macromedia Press, Microsoft Press, and Prentice Hall) you can search for concepts, download chapters, and always have the latest info available.<br />
</p>]]>
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</content>
</entry>
<entry>
<title>Sennari Selected As Top 100 Private Company By OnHollywood</title>
<link rel="alternate" type="text/html" href="http://www.mamlambo.com/mdn/archives/000693.html" />
<modified>2008-05-22T19:15:55Z</modified>
<issued>2006-03-30T22:09:23Z</issued>
<id>tag:www.mamlambo.com,2006:/mdn//2.693</id>
<created>2006-03-30T22:09:23Z</created>
<summary type="text/plain">Provider of CRM applications for mobile recognized for innovative offeringsCupertino, Calif. – March 30, 2006 – Sennari, the world leader in CRM-based applications for mobile phones, has been chosen by OnHollywood as one of the Top 100 Private Company award...</summary>
<author>
<name>null</name>
<url>http://www.mamlambo.com/</url>
<email>kf6nvr@gmail.com</email>
</author>
<dc:subject>Press</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mamlambo.com/mdn/">
<![CDATA[<p>Provider of CRM applications for mobile recognized for innovative offerings<br /><br />Cupertino, Calif. – March 30, 2006 – Sennari, the world leader in CRM-based applications for mobile phones, has been chosen by OnHollywood as one of the Top 100 Private Company award winners. The OnHollywood 100, sponsored by AlwaysOn Network, is a list of the top private digital media and entertainment companies.<br /><br /></p>

<p class="mdn_ad">
Searching for an <a href="http://www.mobalrental.com/" target="_blank">international cell phone rental</a>?  Finding 
a <a href="http://www.mobalrental.com/international/european-cell-phone-rentals.asp" target="_blank">cell phone europe</a> can be difficult, <a href="http://massis.lcs.mit.edu/telecom-archives/TELECOM_Digest_Online2005-1/4977.html" target="_blank">especially</a> 
when you are traveling across the <a href="http://www.irishtourism.com/cell-phone-rental/index.htm" target="_blank">globe</a>.  Next time you want a <a href="http://www.mobalrental.com/satellite.asp" target="_blank">satellite phone rental</a>, look on the Internet first!</p>]]>
<![CDATA[<p>Sennari (<a href="http://www.sennari.com">www.sennari.com</a>) was picked by the OnHollywood editorial team based on a set of five criteria – innovation, market potential, customer adoption, media buzz and investor value creation.&nbsp; All OnHollywood 100 winners were selected from more than 1,000 companies nominated by leading venture capitalists, investment bankers and industry analysts.<br /><br />Sennari has been gaining traction in the mobile industry with its proprietary mCRM platform. PrizePlay (<a href="http://www.prizeplay.com">www.prizeplay.com</a>) games, built using the mCRM platform, and designed using a pay-per-play model with in-game prizes to encourage repeat play are already breaking usage records for mobile games.&nbsp;&nbsp; In addition to being recognized by OnHollywood, Sennari’s executives are consistently sought for their insights on the industry.&nbsp; In the past year Sennari executives haven spoken or presented at conferences including Billboard/MECCA, 3GSM, Dow Jones VentureOne, Digital Hollywood, Game Developer Conference (GDC), ETRE, and Mobile Content World.<br /><br />“Being selected as an OnHollywood 100 winner is a strong testament to our innovation, market potential and incredibly rapid progress in the marketplace,” said Bill Barhydt, CEO of Sennari.&nbsp; “We are excited to be recognized among the top private companies in our industry.&nbsp;&nbsp; We will continue with our mission in providing high caliber solutions and services like PrizePlay.”<br /><br />The OnHollywood 100 will be honored at the OnHollywood executive summit, which will focus on the challenges, opportunities and business models of the digital era, showcasing top innovative private companies that are revolutionizing the way media and entertainment is created, distributed and consumed.<br /><br />More information about OnHollywood can be found at: <a href="http://www.alwayson-network.com/onhollywood/?t_ref=AOHP1">http://www.alwayson-network.com/onhollywood/?t_ref=AOHP1</a><br /><br />About Sennari<br />Sennari offers the first mobile customer relationship management (mCRM) platform that helps carriers and content providers know their customers. <br />Sennari's services are designed to increase loyalty and revenue potential by enabling all forms of consumer relationships within mobile content applications, including user registration, billing, real-time events, customer interaction, friend based referral programs, opt-in marketing and SMS campaigns.&nbsp; For more information, visit <a href="http://www.sennari.com">www.sennari.com</a>.<br /><br />About OnHollywood 2006: May 2-4 @ The Roosevelt Hotel, Hollywood OnHollywood is where cutting edge technology from the backstreets of Silicon Valley converges with Hollywood's media and entertainment elite. The two-and-a-half-day event borrows on the "film market" tradition by providing an open environment for digital media and entertainment entrepreneurs to meet the big-time studio, telco, and consumer electronics executives, venture capitalists, and media.&nbsp; OnHollywood delves into the challenges, opportunities, and business models of the digital era, and showcases the most innovative private companies that are revolutionizing the way media and entertainment is created, distributed, and consumed.<br /><br />About AlwaysOn Network<br />AlwaysOn is transforming the communication business with its online blogging network for technology, media and entertainment insiders, establishing it as a leader in the Open Media revolution. Borrowing from the underground traditions of blogging and social networking, AlwaysOn<br />(<a href="http://www.alwayson-network.com/">http://www.alwayson-network.com/</a>) was launched in 2003. Today, AO’s annual Summit @ Stanford and OnHollywood events, print “blogozine” and online services encourage direct collaboration between global thought leaders and technology insiders. No other media brand has dared allow such openness amongst its readers and participants. AlwaysOn, LLC, is a privately held and virtually headquartered company born out of the heart of Silicon Valley.<br /><br /></p>]]><![CDATA[<p><map name="google_ad_map_060330140923">
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</content>
</entry>
<entry>
<title>Mobile Games Growth With 3D Games</title>
<link rel="alternate" type="text/html" href="http://www.mamlambo.com/mdn/archives/000691.html" />
<modified>2006-03-25T00:11:07Z</modified>
<issued>2006-03-25T00:10:47Z</issued>
<id>tag:www.mamlambo.com,2006:/mdn//2.691</id>
<created>2006-03-25T00:10:47Z</created>
<summary type="text/plain">Verizon Wireless and QUALCOMM have announced that the V CAST level games have helped Verizon Wireless see a 34% growth in game downloads in the last year since they first launched their V CAST handsets with 3D support, as well...</summary>
<author>
<name>null</name>
<url>http://www.mamlambo.com/</url>
<email>kf6nvr@gmail.com</email>
</author>
<dc:subject>BREW</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mamlambo.com/mdn/">
<![CDATA[<p>Verizon Wireless and QUALCOMM have announced that the V CAST level games have helped Verizon Wireless see a 34% growth in game downloads in the last year since they first launched their V CAST handsets with 3D support, as well as 1xEV-DO capability.<br /><br /><blockquote><span class="bodynormal">The combined capabilities of QUALCOMM's 3D graphics-enabled MSM™ chipsets, the BREW solution and support for industry-standard OpenGL® ES APIs offers game publishers and developers an efficient, flexible and high performance solution for creating the most advanced mobile games for mass market phones. Currently there are more than 40 3D games available on V CAST, retailing between $7.49 and $12.99 per title for unlimited gameplay or between $2.49 and $4.99 for a monthly subscription. When these games are delivered over a high-speed network, such as Verizon Wireless' CDMA2000 1xEV-DO-based national network, subscribers can rapidly access much larger and more compelling titles, generating excitement in the gaming community as well as significantly more revenue across the value chain. </span><br /></blockquote>This is clear evidence that supporting the latest technologies can allow your applications to be part of a rise in demand.&nbsp; Technologies like this, to me, are a natural step forward, too.&nbsp; Mobile 3D gaming was popular on other devices first so it's natural to expect people to like it on these new devices.&nbsp; Now all we need are keypads that make the action games easier to play. ;)<br /><br /><br /><a href="http://brew.qualcomm.com/jsp/brew/en/press_room/press_releases/2006/03_22_06.html">QUALCOMM | Press Room | Press Releases - March 22, 2006</a></p>]]>
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<img usemap="#google_ad_map_060324161047" border="0" src="http://imageads.googleadservices.com/pagead/ads?format=468x30_aff_img&amp;client=ca-pub-0627608350528556&amp;channel=&amp;output=png&amp;cuid=060324161047&amp;url=http%3A%2F%2Fwww.mamlambo.com%2Fmdn%2Farchives%2F000691.html"/></p>]]>
</content>
</entry>
<entry>
<title>Sennari Execs To Speak On Mobile Entertainment At MECCA -  CTIA’s Mobile Entertainment Conference</title>
<link rel="alternate" type="text/html" href="http://www.mamlambo.com/mdn/archives/000690.html" />
<modified>2006-03-23T21:47:12Z</modified>
<issued>2006-03-23T21:46:12Z</issued>
<id>tag:www.mamlambo.com,2006:/mdn//2.690</id>
<created>2006-03-23T21:46:12Z</created>
<summary type="text/plain"><![CDATA[CEO will deliver welcome address &amp; lead seminar on April 4CUPERTINO, Calif. &amp; LAS VEGAS — March 23, 2006 –&nbsp; Bill Barhydt, CEO of Sennari, the world leader in CRM-based applications for mobile phones, will make a major announcement during...]]></summary>
<author>
<name>null</name>
<url>http://www.mamlambo.com/</url>
<email>kf6nvr@gmail.com</email>
</author>
<dc:subject>Press</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mamlambo.com/mdn/">
<![CDATA[<p>CEO will deliver welcome address &amp; lead seminar on April 4<br /><br />CUPERTINO, Calif. &amp; LAS VEGAS — March 23, 2006 –&nbsp; Bill Barhydt, CEO of Sennari, the world leader in CRM-based applications for mobile phones, will make a major announcement during his welcome address at MECCA 2006 on April 4.&nbsp; The announcement surrounds MobileTunes, a new offering that integrates music with Sennari’s mCRM platform.<br /><br />Sennari has been making waves with its PrizePlay™ gaming service, a suite of games designed using a pay-per-play model with in-game prizes to encourage repeat play. Barhydt will also provide an update on PrizePlay™ performance to-date offering insights that are certain to surprise many in the mobile entertainment industry.<br /><br /></p>]]>
<![CDATA[<p>MECCA, the Mobile Entertainment, Content, Commerce &amp; Applications Conference, is being held in Las Vegas and is part of CTIA Wireless Expo.&nbsp; During the conference Barhydt will also lead a short seminar entitled “Know your Customer” on April 4 from 3-3:15 pm, which will teach attendees how to generate new revenue with CRM applications, like mobile gaming.<br /><br />Additionally, Mike Cartabiano, president of Sennari and a pioneer in mobile gaming, will participate on a panel entitled “Get Your Game On” on April 4 from 4-5pm, with industry experts from Glu Mobile, Sprint, Qualcomm and Floodgate.&nbsp; Cartabiano will tap into his years of experience with Sennari and other companies to provide insight, commentary and lessons learned to bring a broader perspective of the industry.&nbsp; The presentation will explore the future of mobile gaming, next generation technology, as well as the industry’s power players.<br /><br />In 2005, mobile gaming brought in $2.5 billion worldwide. With analysts predicting mobile users will double to four billion in five years, mobile gaming is likely to explode, as well as the demand for more sophisticated applications.<br /><br />“Sennari has been at the forefront of mobile entertainment since the beginning because we have recognized the need to provide compelling applications that appeal to both the mobile carrier and the end-user,” Cartabiano said.&nbsp; “While mobile gaming has been most popular in Europe and Asia, we are seeing an increased awareness of the medium in the US and believe that the US will be the leading market in the world for mobile gaming by the end of 2006.”<br /><br />To arrange a meeting with Barhydt or Cartabiano at MECCA/CTIA: contact Ellisa Feinstein at 415-921-2312, ellisa@vscconsulting.com<br /><br />Details about MECCA can be found at: <a href="http://www.billboardevents.com/billboardevents/mecca/index.jsp">http://www.billboardevents.com/billboardevents/mecca/index.jsp</a><br /><br /># # #<br />About Sennari:<br />Sennari offers the first mobile customer relationship management (mCRM) platform that helps carriers and content providers know their customers. <br />Sennari's services are designed to increase loyalty and revenue potential by enabling all forms of consumer relationships within mobile content applications, including real-time events, customer interaction, friend based referral programs, opt-in marketing and SMS campaigns.&nbsp; For more information, visit <a href="http://www.sennari.com">www.sennari.com</a><br /><br /></p>]]><![CDATA[<p><map name="google_ad_map_060323134612">
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</content>
</entry>
<entry>
<title>GDC Mobile: The Future of Mobile Gaming</title>
<link rel="alternate" type="text/html" href="http://www.mamlambo.com/mdn/archives/000689.html" />
<modified>2008-05-22T19:13:57Z</modified>
<issued>2006-03-21T03:05:25Z</issued>
<id>tag:www.mamlambo.com,2006:/mdn//2.689</id>
<created>2006-03-21T03:05:25Z</created>
<summary type="text/plain">The Game Developer&apos;s Conference blasted off today, and along with it, the GDC Mobile mini-conference. Mitch Lasky, former CEO of JAMDAT, now Senior VP of EA Mobile, gave one of the first keynote addresses this morning. Do you want to...</summary>
<author>
<name>led</name>
<url>http://www.mamlambo.com/</url>
<email>led@mamlambo.com</email>
</author>
<dc:subject>Mobile Miscellany</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mamlambo.com/mdn/">
<![CDATA[<p>The Game Developer's Conference blasted off today, and along with it, the GDC Mobile mini-conference. Mitch Lasky, former CEO of JAMDAT, now Senior VP of EA Mobile, gave one of the first keynote addresses this morning. </p>

<p class="mdn_ad">
Do you want to find <a href="http://www.mobalrental.com/" target="_blank">international phones</a>?  Getting an <a href="http://www.mobalrental.com/gsm/handsets.asp" target="_blank">international cell phone</a> can be hard, <a href="http://www2.slac.stanford.edu/comp/telecom/cellphone/int-service.htm" target="_blank">especially</a> when you are traveling across the <a href="http://www.columbia.edu/acis/telecom/staff/cellular.html" target="_blank">world</a>.  When you want a <a href="http://www.mobalrental.com/satellite.asp" target="_blank">satellite phone rental</a>, start your search on the Internet!</p>

<p>The topics of his speech, The Future of Mobile Gaming and its Enemies, included: <ul><li>The state of the mobile gaming market in the US (a bit grim, but it's early yet! lots of opportunities)<br />
<li>How EA Mobile (& the EA/JAMDAT merger) can grow the market more successfully than JAMDAT alone <br />
<li>How if you're not big like the new EA Mobile, it's going to be ever-more difficult to break into mobile gaming<br />
<li>Whats not working in the mobile gaming market: <br />
<ul><li>Mediocre game quality<br />
<li>Difficult shopping experiences and billing models<br />
<li>Targetting only gamers<br />
<li>Rising carrier revenue cuts stranging the market<br />
</ul></ul></p>

<p>For more about the keynote, check out more commentary on the keynote at <a href="http://biz.gamedaily.com/industry/feature/?id=12173">GameDaily</a> or check out the <a href="http://www.gdconf.com/conference/gdcmobile.htm">GDC Mobile website</a>. Lastly, you can access the best of GDC 2006 at <a href="http://www.gdctv.net/">GDCTV.net</a>. </p>]]>
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<img usemap="#google_ad_map_060320190525" border="0" src="http://imageads.googleadservices.com/pagead/ads?format=468x30_aff_img&amp;client=ca-pub-0627608350528556&amp;channel=&amp;output=png&amp;cuid=060320190525&amp;url=http%3A%2F%2Fwww.mamlambo.com%2Fmdn%2Farchives%2F000689.html"/></p>]]>
</content>
</entry>
<entry>
<title>App Mgmt: Using the Push Registry in MIDP 2.0</title>
<link rel="alternate" type="text/html" href="http://www.mamlambo.com/mdn/archives/000688.html" />
<modified>2006-03-21T02:56:49Z</modified>
<issued>2006-03-21T02:41:31Z</issued>
<id>tag:www.mamlambo.com,2006:/mdn//2.688</id>
<created>2006-03-21T02:41:31Z</created>
<summary type="text/plain">Introduced by MIDP 2.0, the Push Registry allows apps to be started without direct user input - at a specific time or as the result of an event like an incoming message. This functionality can be used in all sorts...</summary>
<author>
<name>led</name>
<url>http://www.mamlambo.com/</url>
<email>led@mamlambo.com</email>
</author>
<dc:subject>J2ME</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mamlambo.com/mdn/">
<![CDATA[<p>Introduced by MIDP 2.0, the Push Registry allows apps to be started without direct user input - at a specific time or as the result of an event like an incoming message. This functionality can be used in all sorts of ways, from responding to an event to performing certain tasks at regular intervals. </p>

<p>The Motorola Motocoder developer newsletter staff have written a nice technical doc that walks you through the functionality available in the Push Registry, lots of little bits of sample code to get you on your way.</p>

<blockquote>

<p>The Push Registry is handled by the class <i>javax.microedition.io.PushRegistry</i>, and is part of the Application Management System, which handles all its events.</p>

<p>An alarm event is registered by specifying the MIDlet name and the time for launch.</p>

<p>There can only be one alarm registered for any MIDlet, therefore registering a new alarm will always overwrite any previous alarm in the Push Registry. This can be detected because the alarm registration method returns the overwritten alarm time if one existed.</p>

<p>The Wireless Messaging API can be used in conjunction with Push Registry to handle incoming messages by means of a Message Listener, which can implement the logic to handle the message payload after the MIDlet has been started by the AMS.</p>

</blockquote>

<p>More at: <a href="http://trix2.cellmania.com/downloads/downloads/pdf/Push_Registry_20060301.pdf">Using the Push Registry in MIDP 2.0</a></p>]]>
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</content>
</entry>
<entry>
<title>Case Of The Mysterious Data Cable (Or Why Dev Needs To Review Product Docs)</title>
<link rel="alternate" type="text/html" href="http://www.mamlambo.com/mdn/archives/000687.html" />
<modified>2006-03-16T03:04:24Z</modified>
<issued>2006-03-16T07:55:28Z</issued>
<id>tag:www.mamlambo.com,2006:/mdn//2.687</id>
<created>2006-03-16T07:55:28Z</created>
<summary type="text/plain"> So before we even turn the phone on, here are a few of our initial impressions. The yellow and white box arrived and inside were all sorts of goodies one can only really associate with a higher-end business consumer....</summary>
<author>
<name>led</name>
<url>http://www.mamlambo.com/</url>
<email>led@mamlambo.com</email>
</author>
<dc:subject>Sprint Ambassador Program</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mamlambo.com/mdn/">
<![CDATA[<p><img alt="MDNSprint.jpg" src="http://www.mamlambo.com/mdn/archives/blogpics/MDNSprint.jpg" width="444" height="145" /></p>

<p>So before we even turn the phone on, here are a few of our initial impressions. The yellow and white box arrived and inside were all sorts of goodies one can only really associate with a higher-end business consumer.  The phone came fully charged with the battery and 32MB TransFlash card already inserted - a nice touch. The box also included an AC charger, USB cable, a TransFLASH adapter SD card adapter, a slick little wired headset with a single button and some manuals. </p>

<p>Now let's talk documentation. Ok, so you're a developer, what do you care about documentation! Well, you should.  Come on, even we phone-crazed developers have had those moments of frustration trying to get something that should be relatively simple, like enabling phone-modem connectivity, to function. Whether you're a device developer or a mobile app developer, you're the one with the first-hand knowledge. You've got to tell your tech writers how it really works. Your users will thank you for it, you'll sell more phones, your stock options will be worth more... Do you get it now?</p>

<p>Your documentation should be detailed and concise and cover not only the basic operations on the phone but also the more advanced features. More people would buy all those sweet accessories if <br />
<ul><li>they knew they existed<br />
<li> they felt comfortable trying to make them work right<br />
<li>they were convinced it would make their lives easier<br />
</ul>Clear documentation can make this happen. How annoying is it to open up a manual only to find that it only covers how to plug in the charger and turn on your phone?</p>

<p>Sprint has done a good job at including most of the important stuff. A full phone menu drill-down chart gives you a bird's eye view of how the phone menu system is organized. And more advanced topics, like BlueTooth pairing and using your TransFLASH card are touched upon as well. But when you get to the USB cable info, the documentation falls short. Way short. </p>

<p>As any phone developer knows, the all-powerful data cable is often essential to doing your job. Sprint's A920 comes with a mysterious USB cable but it's unclear what you can do with it. Will it charge the phone? What kind of data can it access? Why would we want to use it? And from looking around on the web, <a href="http://forums.mobiledia.com/topic43622.html">we aren't the only ones confused</a>. First, we hit up the <a href="http://www.sprint.com/business/products/phones/a920.jsp">Sprint webpage for the A920</a> to see what this mysterious USB cable was capable of and here's what they said:</p>

<blockquote>

<p>The Multi-function Data Cable is used in conjunction with compatible Samsung handsets for Pictbridge and handset-specific data transfer applications. Please refer to your handset user manual for functions specific to your device.</p>

</blockquote>

<p>Multi-functional data cable - handset-specific data transfer applications - music to a developer's ears, you'd think. Leafing through the handset-specific product manual, we find nothing under "USB", "Cable", "Data" in the index or table of contents... A little contents list on the side of the box packaging just calls it "USB Cable", no mention of data, but it does say that the phone is "Phone-As-Modem" capable using the USB cable under the features list. </p>

<p>So we look up "Modem". After reading the entire page and a half the manual devotes to using the phone as a modem, we find that we will first have to have an internet connection and download the appropriate Sprint PCS Connection Manager and relevant drivers. That won't be nice in a pinch, but we like not having to buy the data cable separately, just the same. Still, if you're going to ship with the cable, would it be so hard to include a little driver cd?</p>

<p>In our last note on documentation, the manuals are all in English only, unlike some of the latest Verizon manuals that have included full Spanish versions. This may save some trees, but leaves us wondering about Sprint's user demographics.</p>]]>
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</content>
</entry>
<entry>
<title>Our Introduction to the Sprint Ambassador Program: The Samsung MM-A920</title>
<link rel="alternate" type="text/html" href="http://www.mamlambo.com/mdn/archives/000685.html" />
<modified>2008-05-22T19:19:43Z</modified>
<issued>2006-03-16T07:31:12Z</issued>
<id>tag:www.mamlambo.com,2006:/mdn//2.685</id>
<created>2006-03-16T07:31:12Z</created>
<summary type="text/plain">Here at MDN, we generally try to stick to developer-related mobile news. Sure, we do include marketing statistics and business news on occasion when we think the discussion merits it but generally we leave consumer reviews and the like to...</summary>
<author>
<name>led</name>
<url>http://www.mamlambo.com/</url>
<email>led@mamlambo.com</email>
</author>
<dc:subject>Sprint Ambassador Program</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mamlambo.com/mdn/">
<![CDATA[<p>Here at MDN, we generally try to stick to developer-related mobile news. </p>

<p>Sure, we do include marketing statistics and business news on occasion when we think the discussion merits it but generally we leave consumer reviews and the like to other great mobile sites like <a href="http://www.howardforums.com/">HowardForums</a>, <a href="http://www.kf6nvr.net/blog/">Kf6NVR Phone Reviews</a>, <a href="http://www.engadgetmobile.com">Engadget Mobile</a>, and <a href="http://www.mobiledia.com/">Mobiledia</a>, among many, many others.</p>

<p class="mdn_ad">
If you <a href="http://www.ohiou.edu/aac/lab/printing.html" target="_blank">use a computer printer</a> at your house, you probably know how expensive <a href="http://www.inktechnologies.com/samsung-color_laser-toner-cartridges.html" target="_blank">Samsung toner cartridges</a> can get.  If you're looking for <a href="http://www.inktechnologies.com/hp-color_laserjet-toner-cartridges.html" target="_blank">HP toner</a>, Canon ink, or <a href="http://www.inktechnologies.com/lexmark-color_laser-toner-cartridges.html" target="_blank">Lexmark toner</a> then the Internet is the perfect <a href="http://bookstore.ucdavis.edu/Display.cfm?ItemID=1193" target="_blank">place</a> to purchase ink.
</p>

<p>However, when people send us free phones with free service and ask us to give them feedback, we look at it as an opportunity to have some developer discussions using a specific phone as an example. </p>

<p>Last month, we were invited to join the Sprint Ambassador Program and check out the Samsung MM-A920 Sprint Power Vision Phone. Yesterday, the phone arrived.</p>

<p><img alt="sprinta920.jpg" src="http://www.mamlambo.com/mdn/archives/blogpics/sprinta920.jpg" width="300" height="343"align=left  />So over the next couple of months, we'll use our impressions of this phone to start some discussions about mobile device development. But while some of our contemporaries like <a href="http://www.kf6nvr.net/blog/">Shane Conder</a> cover the phone's features from the view of a tech-savvy consumer, we'll try to keep our commentary developer-specific topics from the developer's role in product documentation to our impressions on how various  EVDO networks are evolving to provide new services to the mobile world. </p>

<p>We welcome your feedback.</p>]]>
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</content>
</entry>
<entry>
<title>Will Airplane Mode Become Obsolete?</title>
<link rel="alternate" type="text/html" href="http://www.mamlambo.com/mdn/archives/000684.html" />
<modified>2006-03-16T04:22:07Z</modified>
<issued>2006-03-16T06:22:46Z</issued>
<id>tag:www.mamlambo.com,2006:/mdn//2.684</id>
<created>2006-03-16T06:22:46Z</created>
<summary type="text/plain">Up until recently, the FAA/FCC has held that devices emitting radiation can interfere with the airplane instruments and are therefore unsafe for use during flight, but people often don&apos;t know why. Some feel the claims of safety concerns are just...</summary>
<author>
<name>led</name>
<url>http://www.mamlambo.com/</url>
<email>led@mamlambo.com</email>
</author>
<dc:subject>Connectivity</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mamlambo.com/mdn/">
<![CDATA[<p><img alt="wing.jpg" src="http://www.mamlambo.com/mdn/archives/blogpics/wing.jpg" width="200" height="200" align=right />Up until recently, the FAA/FCC has held that devices emitting radiation can interfere with the airplane instruments and are therefore unsafe for use during flight, but people often don't know why. Some feel the claims of safety concerns are just a ploy to get people to pay the exorbitant fees of the built-in air phones, others think it's just to keep the chatter down in the cabin. But with business travellers and other consumers putting pressure on the airlines to provide affordable/complimentary services like WiFi and allow cell phone use, it's becoming clear that this needs looking into. </p>

<p>Some IEEE folks did covert studies of people using cell phones on commercial airlines, with somewhat surprising results. Despite the regulations, people often use their cells on planes, and not just in airplane mode to play games. They're using them to make and receive calls and messages. And the emissions from these devices do sometimes cause significant interference, especially with GPS navigational equipment used in take-off and landings. </p>

<p>The article talks not only about the state of regulation, but also offers some suggestions on more reliable testing of emission interference and how the regulating bodies could work more cohesively. The authors go on to show how some airlines are working around the problems and addressing the needs of their customers.</p>

<blockquote>

<p>Is it safe to use cellphones on airplanes? The U.S. Federal Communications Commission (FCC) thinks it may be. In December 2004, the agency began soliciting comments on proposed regulations that would allow airline passengers to use cellphones and other electronic devices. </p>

<p>...</p>

<p>We, on the other hand, have had our doubts that such use was safe. </p>

<p>...</p>

<p>Our data and the NASA studies suggest to us that there is a clear and present danger: cellphones can render GPS instrument useless for landings. </p>

<p>...</p>

<p>There will be enormous pressure to introduce new services as airlines search for sources of comparative advantage. Indeed, pico cell systems, which would allow passengers to use their cellular phones while in flight, have already been tested.</p>

</blockquote>

<p>More At: <a href="http://www.spectrum.ieee.org/mar06/3069">IEEE Spectrum: Unsafe At Any Airspeed?</a>.</p>

<p>So will airplane mode become obsolete? Will we be allowed to use cell phones and other communication  devices on airplanes in the near future? Will it be safe? As Number-5 from Short Circuit would say, we need more input.</p>]]>
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</entry>
<entry>
<title>Nokia Launches New Logo Program</title>
<link rel="alternate" type="text/html" href="http://www.mamlambo.com/mdn/archives/000683.html" />
<modified>2006-03-15T20:22:36Z</modified>
<issued>2006-03-15T20:22:27Z</issued>
<id>tag:www.mamlambo.com,2006:/mdn//2.683</id>
<created>2006-03-15T20:22:27Z</created>
<summary type="text/plain">&quot;Designed for S60 Devices&quot; is something you&apos;ll be seeing on products with this new program from Nokia designed to allow developers to have platform recognition in their offerings.The &quot;Designed for S60 Devices&quot; logo program is set up for developeruse in...</summary>
<author>
<name>null</name>
<url>http://www.mamlambo.com/</url>
<email>kf6nvr@gmail.com</email>
</author>
<dc:subject>Symbian</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://www.mamlambo.com/mdn/">
<![CDATA[<p>"Designed for S60 Devices" is something you'll be seeing on products with this new program from Nokia designed to allow developers to have platform recognition in their offerings.<br /><br /><blockquote><p>The "Designed for S60 Devices" logo program is set up for developer<br />use in application marketing. The program features an S60 logo<br />specifically designed for developer use, with the aim of making it<br />easier for developers to communicate that a particular offering is<br />designed for S60 devices. Enrolling in the logo program enables you to:</p><ul><li>Associate your offering with the leading smartphone platform, S60.</li><li>Demonstrate that your offering is designed for the S60 platform.</li><li>Take advantage of marketing momentum built up by S60 device manufacturers.</li></ul></blockquote><br />The program requires registration.&nbsp; You can find out more at the following program site:<br /><br /><a href="http://www.forum.nokia.com/main/1,6566,010_42,00.html">S60 Open to new features</a> <br /></p>]]>
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